Content writing is an ideal digital asset for any business right now to compete with other rival businesses and grow further in your industry.

However, only informative and unique content won’t help you rank your business higher on the search engine and attract customers.

If you want your content and business to reach out to your ideal customers, you must learn content writing for SEO purposes.

This way, you can be able to make your quality content reach out to your ideal audience and make your business grow further.

Here in this article, let’s learn about how you can write SEO-optimized content and how you can enhance your content that is user-friendly and SEO-friendly.

Search engine optimization is much more important for your content to rank higher on the search engines like google, bing, yahoo, duck duck go, etc.

I am going to share 10 Tips for you to understand how you can optimize your content with SEO and make it search engine friendly and user-friendly.

10 Tips to Optimize your Content with SEO:

Let’s understand that content writing for SEO will positively impact your business and help your business make a good impression on the market and attract new customers.

Quality content helps your customers to learn about your business industry and make your business appear leader in your industry.

1. Keyword Research
2. Decide your Focus Keyword
3. Decide your LSI Keywords
4. Write Catchy Headlines:
5. 160 Characters Meta description
6. Add Value to the Body of Content
7. Keep it Simple
8. Use H1, H2, H3, tags
9. Avoid Keyword Stuffing
10. Write Conclusion

 

1. Keyword Research:

Do your keyword research to find the perfect focus and LSI keywords with high search volume and low keyword difficulty.
Write down all the keywords, their search volume, and SEO difficulty in your notes to understand which keyword is the most effective for a user’s search.

You can also use the free keyword tools to find a bunch of keywords that can help you understand what type of keywords users are searching on the search engines.

Uber suggests the Keyword Magic tool from SEMrush, google keyword planner, etc. are the best free options available for keyword research.

You can also write a short keyword to find out what long tail keywords users are specifically searching on google and create your article around that topic.

2. Decide your Focus Keyword:

You have to decide the focus keyword from the bunch of keywords you have written down on your notes.

Go for the high search volume and low SEO difficulty keyword to find the ideal keyword, but also make sure you can write on the topic using that keyword as the focus keyword.

Don’t use keywords where the user wants to find tools or videos because it isn’t going to help you; if you do this, your article may appear on the second page after all the tools on the web pages.

So, make sure you choose the right keyword as your focus keyword to use in your article or blog post.

3. Decide your LSI Keywords:

After deciding on your focus keyword, you now have to add 3-4 LSI keywords to your content body to help your focus keyword get better optimized in content writing for SEO.

LSI keywords help you to make your whole article search engine friendly, and it helps the crawlers to better understand what the content is all about.

You can search your focus keyword on search engines, and at the end of the webpage, search engines suggest some keywords that users are searching for; you can pick these keywords as your LSI keyword if you want.

4. Write Catchy Headlines:

Your headline has to attract the user and push him to click on your article so that you can get traffic to your blog post and articles.

Use emotional and powerful words to appeal to your customers and catch their attention to read your published content.

The headline of your content body describes what your content is all about, and users judge your content by the headline and meta description they see on the web pages if they think your headline and meta description offers the solution they want, they are going to click on your content for sure.

5. 160 Characters Meta Description :

The meta description will help you make your content leading the industry if you write it more professionally.

Use tools like www.wordcounter.net to find out if your content is 160 characters, and make sure you write user-friendly content that impressively gives a small message about your whole content body.

As I said before, your headline and meta description do a 40% job of attracting users, but the remaining 60% will depend on the body of your article and the quality of content you provide.

6. Add Value to the Body of Content:

You have to understand that producing low-quality content will not help you in any way because a lot of low-quality content exists on the web that has no use and affects the whole domain.

So make sure you produce high-quality content that makes your domain and business appear professional and credible in the market.

Ensure you provide informative, creative, unique, user-friendly content to gain credibility from the readers.

Make sure you write all the content, keeping the reader persona in your mind, and add value that no other competitor is sharing on their profile.

7. Keep it Simple:

You have to keep your content body simple and straightforward, so everyone can easily understand what you are trying to say.
Easy and straightforward content helps readers understand your message, making it simple for them to find solutions to their problems.

There is a lot of complex and clumsy content on the web, so providing simple quality content is the best way to stand out and attract a new audience.

Try to use simple words and do not make more than three lines of the paragraph. Keep it simple with one or two lines of sentences.

A long paragraph is boring for the users, and they like to avoid reading the whole content if there are so many long paragraphs in your content body.

8. Use H1, H2, H3, Tags:

Make sure you use H1, H2, H3, and H4 tags, so your content looks well organized and well structured to search engine and readers.

Not giving proper structure and tags in the body of your content will affect your search engine ranking, making it clumsy for readers to understand.

H1, H2, and H3 tags help the search engine rankings and make it easy for users to read and understand your content.

9. Avoid Keyword Stuffing:

No matter how many hours you have given to produce quality content and how much effort you have given to writing your piece of content if your content is full of keyword stuffing, it is useless.

This is why after writing your whole content, find out the keyword stuffing percentage on your content and edit your content with no mercy.

Eliminate all the extra keywords you have to add to your piece of content and rewrite that part to make that user-friendly and web-friendly.

10. Write Conclusion:

After doing all this, you now have to add a conclusion or bottom line in your content to give your readers extra benefit from your content.

You can write about your own point of view or summarize the whole content in a short paragraph by giving them well-written content.

Share ideas or thoughts about the industry and topic in your conclusion to make your readers understand more about the topic and industry.

The Bottom line:

Content writing for SEO is something that can only be done with years of writing experience, which is why businesses are looking for experienced SEO content writers.

All the jr. content writers are making progress in learning to write SEO content to get recognized by the industry and win big.
If you constantly try to write SEO-optimized content, you can easily do content writing for SEO.